Should You Use Keyword Meta Tags?

Wednesday, October 28, 2009


Should you use keyword Meta Tags when optimizing your web pages?


That is an often a heatedly debated question, when search engine optimization strategies are being discussed.

How much weight Google, and the other search engines, place on the keyword meta tag, is something I've always wondered about.

Well, according to a video from Matt Cutts, Google's head of Webspam; Google rarely uses the keyword meta tag for their rankings.

Google occasionally uses a part of the meta description tag, usually the first 160 characters, for the description that you see in the search engine results.

The description meta tag has no bearing on Google's ranking of websites.

Some search engines such as Yahoo, and Ask, still use the keyword meta tag in their algorithms.

So, it's probably a good idea, instead of leaving the keyword tag empty, to continue using the keyword meta tag for search engines, other than Google.

If for no other reason, it provides a good insurance policy for the search engines that still factor the keyword meta tag into their algorithms.

The keyword meta tag is used by the Google search appliance, however it doesn't affect the organic results at google.com.

So, should you use keyword meta tags? It can't hurt, but it's entirely up to you.

Learn More About Using Tags and SEO Here.

Use Web 2.0 For Web Marketing

Thursday, October 22, 2009



There are several ways you can use Web 2.0 to funnel traffic to your website.

Some examples of Web 2.0 websites are file sharing sites, blogs, book marking sites, wikis, rating sites, and social networking sites.

YouTube, Facebook, Myspace, Digg, del.icio.us, and Wikipedia are some examples of the above, however, the list is humongous.

As you can see, Web 2.0 websites generate a phenomenal amount of traffic.

Here is a simple technique to create traffic to your website using Web 2.0.

Create unique, quality, compelling content and submit your articles to Web 2.0 content sharing, or content rating websites, such as Digg, Newsvine, Reddit or Propeller.

After submitting your article, people get to vote on it. The more votes you acquire, the more visibility your article gets.

If you have a quality article, the potential for creating traffic to your website is staggering.

As readers click on your link to read the full article, they create a permanent back link to your web site, that the search engines just love.

Your search engine rankings will increase tremendously when you attract a backline from a high quality website.

The same web marketing technique is also applicable with YouTube and other Web 2.0 video sharing websites.

You can produce an original video, and upload it where it will be seen, and rated, by millions of people online.

You can creatively place a link to your web site or business, into the content of the video, and submit your video to several Web 2.0 sites.

The more your video is viewed, the better chance you have of acquiring additional visitors to your website.

The traffic and earnings potential is unbelievable with these Web 2.0 sites.

This same concept can be used for submitting photos, original images, and digital audio files.

The theme can be applied over and over again create more and more traffic!

Using Web 2.0 for web marketing should be a no brainer, if you really want to create a surge of traffic to your website.

Using eBay`s Turbo Lister?

Wednesday, October 14, 2009

If you are not currently using eBay`s Turbo Lister program, it might be a good idea for you to check it out.


Using eBay`s Turbo Lister program, makes selling on eBay as simple as it can get, especially if you have a large number of items to list.


eBay`s Turbo Lister program, is a free, easy to install download from eBay's website, that enables you to quickly list multiple auction items on or offline.


Using eBay`s Turbo Lister program is simple, with the step by step instructions that are given.

When the program is downloaded and installed on your computer, you can access it at any time; even when disconnected from the Internet.

The program sets up all eBay "buy it now" or "auction" listings, just as you would online on eBay.

You assign a category to the items you are listing, and create a headline for your auction.

You also write your item descriptions, upload your pictures, specify the method of shipment, and payment options. Everything is done just as if you are working online.

The nice thing about using eBay's Turbo Lister, is that you can create as many eBay auctions as you like without being connected online.

This means that you can take your time, create all the auctions you please, and then list them at a later date. All it takes is a click of your mouse to upload your auctions.

This also enables you to strategically "time" your auctions for optimum viewing.

If you're interested in using eBay's Turbo Lister to save time with your listings; you can download it for free through their website.

More Free Information About eBay Is Available Here.

Pros and Cons For Using Twitter In Your Business

Thursday, October 8, 2009

Some pros and cons for using Twitter for business purposes are listed here for your consideration.

You can fool yourself into believing that Twitter is a dumb application, and that no one conducts any business on the site; however, you'd be shorting your business potential if you do.

All in all, I believe the pros considerably out weigh the con's, for using Twitter for business, however, if you're a verbose individual, Twitter can certainly be a challenge to use.

You must be brief.

Pros
  • Twitter leads almost all other Internet sources, for breaking news stories.
  • Twitter is great for instant meetups; called tweetups.
  • Twitter is great location for an opinion poll.
  • Twitter can be used to focus people's attention on what you want to
  • Twitter allows people to build backchannels
  • Twitter has a huge following.
  • If you follow the right people, Twitter can teach you great things.
  • Twitter allows for criticism but it goes both ways.
  • Twitter can be used for immediate customer service in some instances
  • Twitter can be used for online business marketing and development
Cons
  • Twitter is time consuming
  • Twitter becomes a distraction
  • Twitter requires a strategy to be effective
  • Twitter doesn't replace customer service.
  • Twitter doesn't replace email marketing as a strategy
  • Twitter can open up a company to undue criticism
  • Twitter is for people with too much time on their hands
  • Twitter still has too many bugs
  • Twitter is for nerds.

Tweeting your business can get you an awful lot of traffic when you do it properly.

The social media landscape is vast and still growing strong.

There are many businesses that have discovered the business value that Twitter offers, and all we can see is a blossoming future for businesses using the site.

Here Are Some Other Traffic Building Secrets That Will Increase Your Bottom Line.
 
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