Effective Article Marketing

There are an infinite amount of ways to write articles, however here are some tips you should consider for effective article marketing.

Plan your article before you begin writing. Ask yourself what use this article will be to your website and if it will attract traffic and inbound links to your site.

A well written article should bring in a considerable amount of web traffic within a few weeks of publication.

Make sure the title to your article is catchy and interesting. Front load your title with keywords or a keyword phrase.

The title of an article is the most important part of your article in terms of distribution and indexing by the search engines.

Your job is to write an original article with a killer, keyword rich title. Often, the title is written after the article so as to capture the flow of the article without stifling the content.

Know who your target audience is before you pick the topic of your article. Focus your article on your audience for the best possible exposure with the finished product.

Select topics that are of use to your audience and will be of benefit to them. Focus on your topic and try to stay on course.

Keep your paragraphs relatively short and try not to overwhelm your audience. It's also very important to write what you know about. BS may go a long way in other places, but not in your article. People can spot it a mile away.

Your article should not be boring! Keep the interest of your audience at all costs. Effective article marketing will keep your audience interested all the way to the resource box.

The author box, or resource box is where you make your pitch.

It should include your name, a short description of you or your business, and a link to your website.

Include keywords in your resource box, and when possible, write in the third person, in order to get a better flow of text when your article is reprinted on another website.

MAKE SURE YOU INCLUDE A LINK TO YOUR WEBSITE in the resource box.

It is unbelievable how many people forget this important piece of information.

Effective article marketing is impossible without proper distribution.
The whole purpose of writing an article is to distribute it and attract web traffic.

There are a number of places you can submit your articles to for reprinting however, article directories such as Ezine articles, give you the most exposure.

A Google search will provide more article directories than you can handle, or you can always outsource the directory submissions, and put your time to a better use, like internet marketing.

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