Article Marketing: Quality Article Titles Are Important

Quality article titles are important if you plan to attract and keep your readers.

A level of Search Engine Optimization is necessary in article marketing and this is especially important in your title.There are strategic online profit strategies for crafting quality article titles that stand out for both the search engines and the humans that read your articles.

Quality keyword rich titles that are relevant to your target audience are the article titles that will draw the most readers to your articles.

Unfortunately not everyone is gifted enough to create quality article titles.

Fortunately, there are few ways for article marketers to circumvent this problem.

1. You can always hire the services of a ghost writer to create articles with quality article titles for your target niche market.
   
2. You can learn for yourself how to create quality article titles from any of the many online sites that explain article marketing in detail.
    
3. Or, you can become an Ezine Articles member and take advantage of their EzineArticles Article Title Writing Service.

The Ezine Articles Title Suggestions Tool basically levels the playing field among authors by giving everyone the opportunity to create well crafted quality titles for their articles.

Their tool is not a cure all.  But, depending on your niche market, the tool can help with ideas for titles to use for your articles that will draw readers.

If you are already a member; log in to your EzineArticles Member Account and click on the "Author Tools" drop down menu at the top and then select "Title Suggestions".

The next screen allows you to select your niche from the "Category" drop down menu. You can refine your title suggestion with sub-category and by typing in a keyword for your article in the "Keyword" field.

Click on the green "Get your Titles" field and a list of suggested titles will appear if your niche is represented.

You can then click the box to the right of each title you plan on using.
 
EzineArticles allows you a max of five titles at a time which will be reserved in your queue for seven days after you click on "Select your Titles".  If you do not use the title within seven days, the title is returned to the title pool for other authors to use.

If you don't wish to use any or all of the five titles you chose, click on the "Return This Title" button so the title can be used by other authors.

If you do decide to use a title in your article, just click on the "Use This Title" box and your title will be pre-filled into the title field of the article submission form that is brought up.

Continue writing your article, edit it and submit it in the normal manner.

Wether or not you use EzineArticles "Title Suggestions" tool or the other author tools they have available to their members is entirely up to you, but quality article titles are important in atttracting readers to your articles and directing traffic to your website.

Article Marketing Tips: 5 Tips To Remember When Writing Your Article Title

Your article title is extremely important to the search engines, as well as your readers, and is what sells your article to your readers.

Here are 5 simple tips that will help you write a compelling article title.

1 - Make your title easy to read and use upper and lower case letters. Avoid using quotes and all capital letters.

2 - The length of your title should not be overly short or to wordy. A minimum of two words, to a maximum of 160 characters is just about right for your readers and the search engines.

3 - Make your title keyword rich, not keyword stuffed. When you try to optimize for the search engines by stuffing too many keywords into the title, it sometimes makes for difficult reading. Make your title read naturally, and your readers will reward you for it by reading the content of your article. Nothing turns off a reader, like an article title that reads awkwardly.

4 - Your title should be interesting and directly pertain to the body of your article's content. Do not ever include the company name, author's name, or the title of your website in the title of your article. This takes away credibility from the article and also turns off readers.

Describe what is actually in the content of your article and always deliver what you promise in the body of the article when a promise was made in the article title. As an example: If you promised tips in the title or offered secrets; make sure you deliver tips or secrets in the body of your article. This is IMPORTANT in order to maintain credibility with your readers.

5 - Never use slang or profanity in the title of your article. The success of the amount of qualified traffic your article will generate, depends on your title, and testing has shown that the use of slang and profanity in their article title, reduces the response from your article when used.

Although these tips sound simple, many article writers have found that using them has increased the response from the articles they have written.

For a video series that explains the ins and outs of article marketing, CLICK HERE.