Using Contests To Create Slogans

Tuesday, April 3, 2012

Using contests to create slogans for your product or service is a profit strategy that is not used often enough online.

We all know how slogans can improve branding and the awareness of a product line, but we often have difficulty coming up with a unique slogan that appeals to our target audience.

One of the best strategic online profit strategies for creating a slogan that has a better than average chance of "sticking" with your audience, is to have your target audience come up with the slogan.

After all, why spend a lot of money outsourcing the task to a professional marketing company when your audience can do the job for a lot less and probably more effectively.

When using contests to create slogans,  you first need to get as many people as possible interested  in the idea.

The easiest way do this is by setting up a web page on your site and offering some sort of incentive to the winner.

Offering a cash prize, a free software program, a phone app or even a smart phone will stir up enough interest in your contest for your visitors to generate some interesting ideas for your consideration.

You can build on your audience and get more input by also advertising your contest on targeted forums.

Internet marketers often use the Warrior Forum to promote various contests like the one below.


Using any forum specific to the theme of your target niche will work to get visitors interested in your contest and you can get a better idea of what your audience likes by offering them a poll once you narrow down the possible choices.

Using contests to create slogans or get a consensus from any large group of people works, so why not give it a try next time you need some fresh ideas.

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