Strategic Online Profit Strategies For Successful Internet Advertising

Sunday, April 29, 2012

Most strategic online profit strategies for successful Internet advertising require careful planning and execution in order to be really successful.


Every successful Internet advertising campaign comes with it's own unique set of challenges.

Even with the most carefully executed planning, you can be sure that just when you think your job is complete, you will find additional strategies you could have used to improve your profitability.

Below are some steps you may want to consider taking before you decide to and run a successful Internet advertising campaign.
  • You need to first develop your corporate identity
  • Before setting up your website collect information about potential clients
  • Plan how you want your website to look before creating it
  • Create your site making sure it is easily navigable
  • Optimize your website for search engines
  • Make sure all your Web pages are targeted to your target audience 
  • Test your product
  • When feasible, set up an affiliate network of partners to market your product
  • Build credibility with your clients using emails and social media to augment your advertising
  • Make sure you have an entity to handle customer service inquiries
  • Build targeted traffic to your website 
  • Continue with SEO until your site is on the first page of the search engines for your specific keywords.
All successful Internet advertising campaigns require tweaking as they progress so by no means consider the above carved in granite;  they are simply suggestions that have been proven over time that work.

Using Contests To Create Slogans

Tuesday, April 3, 2012

Using contests to create slogans for your product or service is a profit strategy that is not used often enough online.

We all know how slogans can improve branding and the awareness of a product line, but we often have difficulty coming up with a unique slogan that appeals to our target audience.

One of the best strategic online profit strategies for creating a slogan that has a better than average chance of "sticking" with your audience, is to have your target audience come up with the slogan.

After all, why spend a lot of money outsourcing the task to a professional marketing company when your audience can do the job for a lot less and probably more effectively.

When using contests to create slogans,  you first need to get as many people as possible interested  in the idea.

The easiest way do this is by setting up a web page on your site and offering some sort of incentive to the winner.

Offering a cash prize, a free software program, a phone app or even a smart phone will stir up enough interest in your contest for your visitors to generate some interesting ideas for your consideration.

You can build on your audience and get more input by also advertising your contest on targeted forums.

Internet marketers often use the Warrior Forum to promote various contests like the one below.


Using any forum specific to the theme of your target niche will work to get visitors interested in your contest and you can get a better idea of what your audience likes by offering them a poll once you narrow down the possible choices.

Using contests to create slogans or get a consensus from any large group of people works, so why not give it a try next time you need some fresh ideas.
 
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